OBRA
For personal trainers

Sell your workout programs in an app, and keep all of it.

You wrote the program. Obra puts it in an app with timers, demos and swaps, sells it for you one time or as a monthly membership, and shows you every set your client logs. The coaching account is free and the platform fee is 0%.

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What a trainer's client gets

A program in Obra is not a document. It is the workout, running:

What you see

Every set, as they log it

Reps, load, and whether it was done. The week at a glance, not a "how did it go" text on Sunday.

Their food and their trend

What they ate and where their weight is heading, read-only, exactly what they choose to share. They can revoke it.

A message thread with proposals

Propose a change to the program, they approve it, and it is live in their next session. No re-sending a file.

Three ways to charge

ListingPriceGood for
Program, one timeYou set itThe 8-week program you sell today as a PDF, now in the app. Yours to update after the sale.
Coaching membership, monthlyYou set itOnline clients. Ongoing access, your check-ins in the app, plan changes you propose and they approve.
In-person clientsFree to addInvite by email or phone. You see their week the same way, no listing needed.

0% platform fee. Buyers pay you through Stripe, split at checkout. Stripe's card processing fee still applies, as it does anywhere.

20% recurring on referrals. Your share link gives a client 10% off the app and pays you 20% of what they pay Obra, for as long as they stay. That is on top of your own price.

Build on a phone or a computer

The editor runs in the app and at obra.fit in any browser. A full multi-week program, with sets, reps, loads, rest and AMRAP sets, goes faster with a keyboard. Save a workout once as a blueprint and reuse it.

Getting your first clients in

Your current clients are your first ten users. Send them your link with one line: "I moved my programs into an app. Yours is loaded, and you get 10% off through my link." Then one Reel for everyone else. The six shots, a bio line, a caption and the DM are written for you at obra.fit/creators.

Questions trainers ask

Do my clients have to pay for Obra?
Yes. The app is a subscription for them, from $9.99 a month with a 7-day free trial, and 10% off through your link. Your program or membership price is on top and goes to you.
Can I keep my own website?
Yes. Point its buy button at your Obra storefront. The site is the front door; Obra is what your client uses every day.
Can I pay for my clients' app instead?
Yes. Buy a pool of seats in one subscription at 20% off and assign them to clients. Free a seat and it goes back to the pool.
What if a client already uses Obra on their own?
Invite them by email. They accept, and you see their week from then on. Nothing to re-buy.
Does the AI replace me?
No. It logs a meal from a photo or answers a question when your client presses a button. It proposes, never decides, and you can see what it suggested.
Is there a contract?
No. Free account, cancel nothing, leave whenever. Your listings and clients are yours.

More questions, answered.

Free coaching account, about a minute.Questions to hello@obra.fit.
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